Category Archives: Marketing

10 Steps on How to build ‘Thought Leadership’ content in Inbound Marketing

Posted on 05/23/2011 by Michael Bohatch - SimpleInbound

To clarify the term: “Thought Leadership” is essentially is having “innovative ideas” and/or contributing articles on those ideas that influence or teach others. The steps below can be used in ANY market or industry though for sake of this article … Continue reading →

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Marketing: 4 Top ways to Earn Attention (per David Meerman Scott)

Posted on 05/23/2011 by Michael Bohatch - SimpleInbound

Note: per live seminar 01- Buy Attention (spend spend spend – buy adverts, tradeshow booth, yellow pages, ads, tv, radio) 02- Bug People (calls, sales folks, saturate with unwanted medias) 03- Beg People (Blasting: PR releases, Media Attention Seekers…The here … Continue reading →

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12 Steps to Improving your online traffic ranks

Posted on 05/21/2011 by Michael Bohatch - SimpleInbound

01- Create Relevant Engaging Landing Pages 02- Create & Submit your RSS feeds to Social Channels 03- Buy Relevant (names) Domains (relevant domain names are top SEO performing metric) 04- Re-Evaluate your Webpages (page by page) fine tune on-page SEO … Continue reading →

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