Top 5 Google Operators to use in searches – Explained

Notes:
- No spaces | replace “simpleinbound.com” with your own website
- Using Google modifiers you can enter search queries that bring more specific results

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How to enter Operators in Google search?
Example:

link:www.google.com
 
RECOMMENDED OPERATORS:
_____________________________

01- LINK:

link:simpleinbound.com

What? – gives you a general idea of how many links back YOU are getting

Notes:
01- don’t use the word LINKS as the results are different -     links:yoursite.com
02- you can use with or without WWW (same results)

__________________________________________

02- SITE

Enter in Google:

site:www.simpleinbound.com

or

site:simpleinbound.com

(depending on your real address)
What? - Shows how many of YOUR sites pages are in the Google index

Notes:
 You will get different results if using with WWW or without in the address
(only use what your real URL actually is) 

___________________________________________

03- INFO:

Saves you some work and gives you options for a number of operators

Enter in Google:

info:www.simpleinbound.com

- Right below it is 5 or 6 further queries you can do
___________________________________________

04- ALL IN URL:

Enter in Google:

allinurl:simple inbound

What? – searches for pages that contain the words listed in the URL (in this case SIMPLE and INBOUND
Why? – great for determining competition or your competitors

Note: In this case a space is fine
___________________________________________

05- ALL IN TITLE:

Enter in Google:

allintitle:simple inbound

What? – searches for pages that contain the words listed in the TITLE (in this case SIMPLE and INBOUND
Why? – great for determining competition or your competitors

Note: in this case you can use 1 word or multiple words with spaces between
___________________________________________

MORE OPERATORS?
http://www.googleguide.com/advanced_operators_reference.html 

Takeaway::
- great for website analysis
- great for seeing how many of your pages are in Google
- great for competitor analysis
- great for monitoring link building and building authority on the web
- Get as many authority websites linking to you to increase your authority

Top 5 Google Operators to use in searches – Explained

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About Michael Bohatch - SimpleInbound

Michael Bohatch has been involved with SEO and Inbound Marketing since its inception. Michael provides professional services that combine his experience in Web Analytics, SEM, SEO and Inbound Marketing for a comprehensive strategic approach to web optimization. SimpleInbound.com is an advice blog where he documents some of his findings.
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